Born out of understanding furniture, for a better life.
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About Us

When "settee" meets "X" , there is "setteex"

When “settee” (sofa) meets “X” (unknown and breakthrough), there is “setteex” – a furniture brand that brings “advantages” to global users. In this name, we hide our commitment to the essence of furniture, as well as our exploration of industry boundaries: anchored by a solid industrial foundation and winged by a global perspective, making every piece of furniture a carrier of quality and innovation.

For a better life.

From the source of materials to the global market, from a single category to full scene coverage, every step taken by Settex is solid and firm. In the future, we will continue to take "bringing users better furniture choices" as our original intention, and continue to deepen our cultivation in the furniture industry, allowing the world to see the ingenuity and creativity of Chinese furniture.

setteex
The starting point of career

Looking back at the past, it is a 14 year accumulation of deep cultivation in the industry. In 2011, the founder, with a passion for the furniture industry, entered the field of furniture materials after graduating from university and founded Jiashan Zhuoyue Furniture Materials Co., Ltd., focusing on the production and sales of furniture sponges. Starting from the source material, we deeply understand that the foundation of good furniture lies in strict control over every inch of material.

2011
Online furniture sales

In 2014, we keenly captured the changes in consumer trends and ventured into the field of e-commerce, embarking on the journey of online furniture sales. This step allows us to more directly meet user needs and continuously refine our understanding of "good furniture" in market feedback - it not only needs to be practical and durable, but also needs to understand life and scenarios.

2014
Establishing the first furniture factory

2019 was a crucial leap in brand development. We have established our first production factory, Foshan Berishe Furniture Co., Ltd., in the core hinterland of the furniture industry in Foshan, China, achieving full chain integration from material supply, sales to production and manufacturing.

2019
Establish a second furniture factory

In 2021, the establishment of our second factory, 'Christmas Deer (Foshan) Furniture Co., Ltd.', further strengthened our production capacity and quality control capabilities. Rooted in Foshan, the world's largest furniture industry cluster, we are able to deeply integrate the local mature supply chain, exquisite craftsmanship resources, and innovative technologies, transforming the advantages of "Made in China" into the core competitiveness of our products.

2021
Launch SETTEEX brand

In 2025, the Settex brand officially sets sail. This is not a brand new beginning, but the accumulation of 14 years of industry experience: we bring our ultimate understanding of materials (from sponge to fabric, from inner frame to accessories), our deep cultivation of production processes (standardized quality control, flexible production), and our insight into user needs (from functionality to aesthetics, from single products to scene solutions), to present the business card of Settex to the global market.

2025
Not just the sofa

Today's setter is not just about sofas. Relying on the strong industrial ecosystem in Foshan, we have built a furniture product matrix covering multiple scenarios such as living rooms, bedrooms, and restaurants, ensuring quality control throughout the entire process from design, production to delivery. We believe that the real "advantage" is to make users feel at ease in every detail: from the selection of environmentally friendly materials to humanized functional design; From solid and durable quality to aesthetic expression that adapts to diverse living scenarios.

Now

Our Ethos

We believe that your home interior is a meaningful representation of you. Whether it is curated with thoughtful intent or more so with spontaneity. We love a combination of pieces that resonate with us sentimentality, as well as aesthetically speak to us and have a functional purpose.

Art of Care

Passions flows through our veins when it comes to craftsmanship and exploring materials, i.e. textiles, ceramics, glass, metals, and any materials that will specifically inform our style approach and functional purposes for upcoming pieces. Most of our furniture and homeware range is handcrafted with utmost care.

Handcrafted Artistry

At Bubuland Home, we take pride in the artistry of handcrafting each piece. This dedication to handcrafted excellence results in unique and timeless treasures that reflect the art of true craftsmanship. Discover the beauty of one-of-a-kind creations that tell a story of skill, care, and individuality in every detail.

Building a new benchmark for furniture with ingenuity from materials to the world

Our Values

Our brand.

30 Brilliant New Items For
Home.

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Meet our team

We’re a passionate team of creatives, dedicated to turning ideas into impactful results.

Our Testimonial

Customers love our products and we always strive to please them all.

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